Knowledge is Power
Marketing And Sales Alignment
As sales and marketing leaders you know alignment is critical. When these two teams operate from the same page, with shared goals, decisions, and rewards, everyone wins.
From Vision to Victory: Crafting a GTM Strategy That Fuels Growth by Kimberley Kasper
Read on SubstackBeyond Numbers: Crafting a 2025 Marketing Budget to Fuel Strategic Growth by Kimberley Kasper
Read on SubstackTiming is Everything: A Guide to Knowing When and How to Update Your GTM Strategy by Kimberley Kasper
Read on SubstackMarketing: Like It's Hard by Kimberley Kasper
Think marketing is easy? That's why it's holding your business back.
Read on Substack8 Must-Know Metrics to Evaluate and Refine Your GTM Strategy by Kimberley Kasper
Read on SubstackFrom Role Clarity to Revenue Growth by Kimberley Kasper
Clear Role Definition is the Key to Aligning Talent with Your Business Goals
Read on Substack
As sales and marketing leaders you know alignment is critical. When these two teams operate from the same page, with shared goals, decisions, and rewards, everyone wins.